Chi Rho Consulting - Business Strategy Consultants - Atlanta, GA (USA)
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Recent News

News articles, press releases, and public announcements about our client partners and our firm.

Chi Rho Consulting's New White Paper Outlines Web Design Essentials For Entrepreneurs, Startups and Expansion Stage Companies

3/21/2019

 
Chi Rho Consulting has published an new white paper that examines 12 critical web design rules that distinguish top-tier Internet marketers from their also-ran competitors. How to Design a Website That Grows Brand Value and Builds Brand Equity is primarily targeted toward entrepreneurs, startups, and marketing executives for expansion stage companies. However, it also offers valuable insight for established businesses seeking to gain competitive advantages through their Internet marketing efforts.

Announcing the release of their 2019 white paper today, CRC's Founding Partner Erik Gagnon remarked:
"We've helped a good number of startup companies and non-profit organizations develop and implement long-term growth strategies over the years. Without question, one of biggest challenges we typically face when working with their leadership teams is convincing them to invest aggressively in their brands.
Entrepreneurs and executives often place branding on the lower end of the priority scale because it's difficult for them to see the tangible benefits. Oftentimes, they assume that money spent on branding diminishes their operational capacity. Such thinking tends to be a penny-wise but pound-foolish approach.
This is particularly true when it comes to web design. In today’s world, your website is typically one of the first points of contact between your organization and your target audience. Strong web design often propels your organization sales and drives customer perceptions. Conversely, poor web design can completely subvert your mission.
In other words, quality web design is crucial to your success. A high-quality website greatly increases the value of your brand in the minds of your target audience. Furthermore, wise investments in your digital assets ultimately build brand equity for your organization."
​Chi Rho Consulting is an Atlanta-based strategy consulting firm that helps entrepreneurs launch successful startups and expand their business ventures. They specialize is strategic planning, venture capital funding, growth strategy and risk avoidance. Their dedicated practice areas include Strategic Planning, Deal Sourcing, Demand Generation, Business Analytics, Branding and Marketing.
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Chi Rho Consulting Publishes Presentation Materials For Their Popular "Making Your Mark" Seminar Series

12/20/2018

 
Chi Rho Consulting has published the slide presentation for their popular seminar series: Making Your Mark - Designing a Website That Grows Brand Value and Builds Brand Equity. The slide set is available to the public on their website free of charge.
 
Their seminar addresses 12 key web design principles that first-movers and category leaders across industries typically follow to gain competitive advantages through their web marketing and digital communications efforts. They also examine the strategic & financial benefits of effective digital branding as well as the opportunity costs of poorly designed websites.
 
Chi Rho Consulting's Founding Partner Erik Gagnon has delivered ​this seminar at various entrepreneurial lunch and learn sessions over the last several months. The materials covered in their seminar are ideal entrepreneurs and startup companies, as well as executives of expansion stage organizations.
 
If you're hosting an upcoming event and are interested in having Chi Rho Consulting deliver this seminar presentation to your audience, please CLICK HERE.
Making Your Mark - Designing a Website That Grows Brand Value and Builds Brand Equity Seminar Presentation - Chi Rho Consulting - Business Strategy Consultants for Entrepreneurs and Startups
ABOUT CHI RHO CONSULTING
Chi Rho Consulting is a strategic management consultancy that helps entrepreneurs launch successful startups and expand their business ventures. They specialize is strategic planning, growth strategy and risk avoidance. Their dedicated practice areas include Strategic Planning, Venture Capital, Demand Generation, Business Analytics, Branding and Marketing. They are based in suburban Atlanta, GA (USA) and engage with a select clientele in the United States, Canada, Europe and Asia.

Chi Rho Consulting Publishes White Paper on Strategic Demand Generation

1/2/2018

 
Chi Rho Consulting published The Four Strategic Pillars of Effective Demand Generation today. The white paper examines the discipline from a strategic standpoint and looks at key factors which typically separate effective Demand Generation programs from their ineffective counterparts.  It also addresses the foundation of an effective Demand Generation strategy and offers several tactical recommendations for each of the four strategic pillars:
  • Process
  • People
  • Content
  • Analytics

The paper includes an Executive Summary with key findings as well as our conclusions for organizations looking to adopt Demand Generation strategies or optimize their current content creation and promotional activities.
Demand Generation White Paper 2018
ABOUT CHI RHO CONSULTING
Chi Rho Consulting is a strategic management consultancy that specializes in Strategic Planning, Venture Capital, Demand Generation, Business Analytics, Branding and Marketing.  They are based in suburban Atlanta, GA (USA) and engage with a select clientele in the United States, Europe and Asia. Their clients are principally startups and expansion stage businesses with unique growth challenges. CRC's strategic consulting services help their clientele develop viable business models, establish efficient operations and create profitable revenue streams. CRC also helps clients secure angel investments and venture capital funding. 

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​CHI RHO CONSULTING
3452 KIVETON DRIVE
PEACHTREE CORNERS, GA 30092
​UNITED STATES
1-470-853-8808
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  • HOME
  • About Us
    • Our Approach
    • Our Leadership
    • Our Difference
    • Giving Back
    • Careers
    • News
  • Services
    • Strategic Planning
    • Venture Capital
    • Demand Generation
    • Business Analytics
    • Brand Strategy
    • Marketing Strategy
  • Clientele
  • Resources
    • Presentations
    • White Papers
  • Blog
  • Contact Us