We Identify Best-of-Class Multimedia Marketing Strategies That Generate Meaningful Results to Your Bottom-Line
Whether you're in startup mode or planning expansion, every dollar counts. This is especially true if your business requires angel capital or venture capital to bring your vision to life and execute your mission effectively. Therefore, ask yourself the following:
Thoughtful and thorough answers to these questions, supported by objective facts and figures, will make or break your break your business in the long run. Experienced investors will shy away from your business opportunity if they don't like what they hear from you or can't read on paper for themselves.
That's where we come in. If you''re a startup or a growth stage company, our strategic marketing team evaluates your industry as a whole, helps you leverage your organization's strategic assets and shores up the shortcomings in your business model. We ensure that you have top-tier game plan to increase your customer base, grow revenues and capture a competitive share of the market. We produce award-winning creative, content and messaging; and we help you develop an efficient and effective operating plans.
Typically, we also assist our startup and growth stage clients with long-range marketing spend plans that go well beyond typical volume forecasts. At the outset of our engagements, our marketing advisory service performs a thorough due diligence exercise that examines your business model, your industry, your category market, your target audience, and your competitors. We supplement our findings with attitudinal forecasts and economic outlook reports, and then break it all down in a clear and easy to understand summary evaluation.
This due diligence exercise provides the necessary background to produce long-range performance forecasts that optimize your channel mix (spend by marketing activity) and meet your sales quotas. Our advisory firm's managing partners are experienced entrepreneurs and they understand the importance of your margin metrics. Consequently, we put forth solutions that solve for your ideal Return on Investment, minimizing your Customer Cost of Acquisition (CCOA) and your Customer Lifetime Value (CLV). We also provide contingency planning scenarios.
This isn't a theoretical exercise for us. Our marketing strategy consultants have been in the trenches themselves at startups, mid-size organizations and Fortune 500 companies. We're experienced in a wide array of B2B and B2C industries and bring a wealth of best practices to work for our clients. Plain and simple, we're a proven growth accelerator. We combine our analytical skills, our creative acumen and our operational understanding together and deliver top-tier strategic marketing and brand strategy recommendations to our client partners.
- Which advertising methods are most effective for your particular product?
- What's the cost of every new customer you acquire?
- How will you scale your marketing?
- Is your channel spend optimized?
- What's the Return on Investment of every dollar you plan to spend?
Thoughtful and thorough answers to these questions, supported by objective facts and figures, will make or break your break your business in the long run. Experienced investors will shy away from your business opportunity if they don't like what they hear from you or can't read on paper for themselves.
That's where we come in. If you''re a startup or a growth stage company, our strategic marketing team evaluates your industry as a whole, helps you leverage your organization's strategic assets and shores up the shortcomings in your business model. We ensure that you have top-tier game plan to increase your customer base, grow revenues and capture a competitive share of the market. We produce award-winning creative, content and messaging; and we help you develop an efficient and effective operating plans.
Typically, we also assist our startup and growth stage clients with long-range marketing spend plans that go well beyond typical volume forecasts. At the outset of our engagements, our marketing advisory service performs a thorough due diligence exercise that examines your business model, your industry, your category market, your target audience, and your competitors. We supplement our findings with attitudinal forecasts and economic outlook reports, and then break it all down in a clear and easy to understand summary evaluation.
This due diligence exercise provides the necessary background to produce long-range performance forecasts that optimize your channel mix (spend by marketing activity) and meet your sales quotas. Our advisory firm's managing partners are experienced entrepreneurs and they understand the importance of your margin metrics. Consequently, we put forth solutions that solve for your ideal Return on Investment, minimizing your Customer Cost of Acquisition (CCOA) and your Customer Lifetime Value (CLV). We also provide contingency planning scenarios.
This isn't a theoretical exercise for us. Our marketing strategy consultants have been in the trenches themselves at startups, mid-size organizations and Fortune 500 companies. We're experienced in a wide array of B2B and B2C industries and bring a wealth of best practices to work for our clients. Plain and simple, we're a proven growth accelerator. We combine our analytical skills, our creative acumen and our operational understanding together and deliver top-tier strategic marketing and brand strategy recommendations to our client partners.
REAL RESULTS THROUGH MARKETING ANALYTICS
We carefully evaluate our clientele's unique challenges and opportunities before each assignment. Typically, our brand strategists perform a thorough SWOT analysis where we review every aspect of your current sales and marketing platform. We thoroughly scrutinize your creative assets, your products, your service and delivery, your customers and your competitors. Additionally, we examine market at large, current economic trends, and attitudinal forecasts. Once this exercise is completed, we summarize your opportunities and liabilities and then explore a range of strategic solutions to strengthen your multimedia marketing efforts and your advertising campaigns. If a creative overhaul is required, we bring a team of award-winning creative resources to the table and re-imagine your marketing, sales and business development materials.
A Full Range of Marketing Services For Startups
Effective marketing, advertising and public relations matters to your bottom line and your long-term viability. If you're in startup mode, just beginning to market your products or services or are considering expansion, our consulting firm's marketing strategy team helps you differentiate your products and services in the marketplace, drive revenue growth and optimize your profitability. In addition to assisting you with your sales objectives, we also help you gain a sustainable competitive advantage. Our areas of expertise include: multi-channel marketing programs, public relations, multimedia advertising, direct marketing, digital media, social media, SEO, market research, marketing analytics, sales collateral materials, graphic design, content creation and test/control sequences.
P&L Driven Strategic Marketing Solutions
When it comes to marketing strategy, many advisory services focus on short-term objectives like increasing lead volume, website traffic or sales volume. Our strategic consulting service looks at the broader picture. As entrepreneurs, we understand that your Return On Investment (ROI) typically drives decision making. An optimized Return on investment from your marketing spend allows you to make investments in other areas of your business and grow future net income; meaning greater dividends for your share holders and investors in the long run. As a result, we put forth marketing, advertising and PR solutions with your margin metrics in mind - Cost of Customer Acquisition (COCA) and Customer Lifetime Value (CLV) being key drivers.
